For online safety, it’s important to focus on both human and AI-generated content. Harmful content can harm user trust in brands and platforms, causing financial losses for businesses. Additionally, unsafe content can damage brand reputation. To address these challenges, Microsoft introduced Azure AI Content Safety, a powerful tool to identify and filter harmful content for a safer and more user-friendly digital environment.
In this blog post, we’ll delve deeper into the significance of Microsoft’s Azure AI Content Safety. We’ll explore its capabilities, implications, and the broader impact it may have on digital interactions. Join us to explore how this solution is shaping a safer digital environment.
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What is Azure AI Content Safety?
Microsoft has introduced the general availability of Azure AI Content Safety. It is a service that helps detect and filter harmful AI-generated and user-created content within various applications and services.
This service covers text and image content. It pinpoints what falls under Microsoft’s definition of ‘offensive, risky, or undesirable’. It covers elements like profanity, adult content, violence, and certain forms of speech.
Microsoft seamlessly incorporates Azure AI Content Safety into Azure Open AI Service. Microsoft’s business-focused, fully managed product provides access to OpenAI’s technologies with improved governance and compliance features. Additionally, you can use Azure AI Content Safety beyond AI systems, including online communities and gaming platforms.
How does Azure Content Safety work?
Azure Content Safety stands out because of its ability to perform text and image detection. It analyzes content for terms categorized by Microsoft as offensive, risky, or undesirable, including profanity, adult content, violence, racism, and more. It also accommodates multiple languages and content categories. Additionally, it employs a severity metric on a scale of 0 to 7.
0-1: Considered safe and suitable for all audiences.
2-3: Expresses biased, prejudiced, or judgmental views.
4-5: Categorized as medium severity and may contain offensive, derogatory, or mocking language, as well as explicit attacks against specific identity groups.
6-7: Classified as high severity content. It contains explicit support for harmful actions or glorifies extreme harm towards identity groups.
Azure AI Content Safety offers image capabilities that use AI algorithms to scan, analyze, and moderate visual content. This feature is unique and innovative. Microsoft refers to this as a comprehensive 360-degree safety approach.
What are the features of Azure AI Content Security?
Vision models use cutting-edge Florence technology to recognize images and identify objects within them.
Language models actively study multilingual text, understanding context and semantics in both short and long formats.
AI content classifiers can detect sexual, violent, hate, and self-harm content with utmost detail.
Content moderation severity scores actively measure content risk levels on a scale from low to high.
What are the advantages of transitioning from Azure Content Moderator to Azure AI Content Safety?
Microsoft recommends that customers using Azure Content Moderator make the switch to Azure AI Content Safety. This advice stems from the following reasons:
Azure AI Content Safety offers content moderation capabilities for multiple languages. It includes English, Japanese, German, Spanish, French, Portuguese, Italian, and Chinese.
Azure AI Content Safety promotes responsible AI usage. We accomplish this by monitoring the content, whether users or AI generate it.
Azure AI Content Safety offers improved precision and detailed identification of harmful content. It achieves this in both text and images by utilizing advanced AI models.
Azure AI Content Safety Use Cases
Here are some examples in which a software developer or development team might find a content moderation service necessary:
Gaming companies that oversee user-created game elements and chat rooms for moderation
Online marketplaces that oversee product listings and various content generated by users for moderation
Media enterprises that adopt centralized moderation for their content
Social messaging platforms that oversee user-added images and text for moderation
K-12 education solution providers screening out content unsuitable for students and educators
Get Started with Azure with an Experienced Partner
As you venture into the realm of cloud services, Azure AI Content Safety offers a flexible pay-as-you-go pricing model to accommodate your needs. To access comprehensive pricing details, we encourage potential users to explore the Azure AI Content Safety pricing page.
Are you prepared to take your organization to new heights with the power of the cloud? Our dedicated team of experts stands ready to assist you in navigating the cloud landscape and discovering tailored solutions that align perfectly with your business requirements. Don’t hesitate to contact us today for in-depth information and to schedule a consultation that will propel your organization into the future.
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